joined with the founding team. still the only full-time engineer. shipped the product, the sdks, and the infra that sits under 100k+ daily users.
built the core product: a drag-and-drop ui editor with inline editing, real-time preview, and genui that generates complete user journeys from a single prompt. clients ship in-app campaigns without writing a line of code.
shipped production-grade sdks that get a client live in under five minutes. designed a centralized middleware architecture that cut sdk maintenance overhead by 95% across four platforms.
built the rag-based recommendation system that drives 60k+ monthly clicks with up to 1% ctr lift. owned the full stack from embedding pipeline to ui rendering — no handoffs.
designed and operated the backend serving 100k+ daus at 99.9% uptime with next.js, typescript, golang, and aws. led production incident triage and shipped the reliability fixes.
worked directly with e-commerce clients on growth problems, scoped the work, and shipped features end to end. owned the loop from customer requirements to production.